Foxtel makes aggressive bid for Australian cricket pay-TV rights

///Foxtel makes aggressive bid for Australian cricket pay-TV rights

Foxtel makes aggressive bid for Australian cricket pay-TV rights

There are rumours that Foxtel has made an offer in the range of $160 million to $170 million a year to Cricket Australia to provide complete coverage of their games.

The deal would be on the condition that the matches kept for pay TV alone, as well as the majority of one-day internationals.

Such an offer, despite being financially attractive, puts at risk the visibility of the sport and consequently the associated sponsorships and ticket sales. It also risks going against Australian anti-siphoning laws that regulate media companies’ access to significant sporting events.

Stakeholders are now involved in a confidential process, and Cricket Australia will only publically declare its position once a complete review of the sports rights has been completed.

2018-04-13T11:51:59+00:00

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