Real Madrid has announced a new partnership with Twitter to deliver ‘premium’ video content on the platform.
In partnership with Samsung, the team will be publishing videos of interviews, live comments, press conferences, goals and training sessions online.
Director of sports for Twitter in Europe, Simone Tomassetti, has said he is very pleased with the news and is certain that users will be delighted to be notified with relevant video content.
Director of corporate marketing at Samsung Spain, Alfonso Fernández, says that this allows the technology company to “offer unique content related to the world of football and offer it to fans.”